The average monthly price of 5G&4G voice-data plans with at least 1000 minutes fell 53% the last eleven years across the 23 European mobile markets that use the Euro, from € 42 in the 1H2014 down € 20 in 1H2024. In Finland, the average monthly price went up by 42% from € 24 in the 1H2014 to € 34 in the 1H2024.

The Greek mobile market where only 3 mobile network operators (3-MNOs) are present, was once again, ranked as the most expensive mobile market in EU and as one of the most expensive markets in the world. Even after excluding the mobile telephony tax Greek minimum monthly prices of smartphone plans with 1, 3 or 5 gigabytes were the highest in EU. And while telecom regulators in EU’s remaining 3-MNO tight oligopoly markets are taking steps to remedy effective competition – see recent 4th MNO entry in Portugal and ANACOM’s social tariff (30 gigabytes for 6 EUR) decision – the Greek telecom regulator EETT is in denial and has done little to remedy the apparent market failures in Greece.