4G&5G prices, competitiveness rankings, competition & mobile merger analysis, network economics and 4th MNO BC research studies, 2010–2024
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The 4 to 3 Vodafone / Three mobile merger in the UK will lead to substantial 26% to 51% monthly price increases
2024
4 to 3
mobile
merger
Vodafone
Three UK
CK Hutchison
consolidation

February 2024
if the merger is approved without the upfront creation of a new 4th mobile network operator. Consumers in the UK could see their monthly bills rise by 26% to 51% in average. Those that subscribe to mobile plans with large or unlimited data could see their monthly cost double after the expiration of their current contracts.

The Greek mobile market is the most expensive market in EU
2021
5G
4G
mobile
prices
expensive
gigabytes
Greece
Portugal
Spain
France
Italy
ANACOM
EETT
Masmovil
NOWO
Cosmote
Vodafone
Wind

November 2021
The Greek mobile market where only 3 mobile network operators (3-MNOs) are present, was once again, ranked as the most expensive mobile market in EU and as one of the most expensive markets in the world. Even after excluding the mobile telephony tax Greek minimum monthly prices of smartphone plans with 1, 3 or 5 gigabytes were the highest in EU. And while telecom regulators in EU’s remaining 3-MNO tight oligopoly markets are taking steps to remedy effective competition – see recent 4th MNO entry in Portugal and ANACOM’s social tariff (30 gigabytes for 6 EUR) decision – the Greek telecom regulator EETT is in denial and has done little to remedy the apparent market failures in Greece.

Is Greece the most expensive mobile market in EU?
2021
5G
4G
mobile
prices
expensive
gigabytes
Greece
Cosmote
Vodafone
Wind
EETT

April 2021
Even after excluding the mobile telephony tax Greek prices – of smartphone plans with 1, 2 or 3 gigabytes – were the highest in EU. For 4 gigabytes Greek prices were the most expensive among 51 European, American, Asia Pacific, Middle East and African countries. Greek consumers pay 5 to 6 times more per month than French consumers to buy smartphone plans with, 1, 2, 3 or 4 gigabytes!

4G & 5G prices in Germany, Italy, France, Spain and UK – June 2020
2020
dfmonitor
data-caps
pricing
mobile-first
Germany
Italy
France
Spain
UnitedKingdom
DeutscheTelekom
Vodafone
Telefonica
Orange
Altice
BouyguesTelecom
Iliad
Hutchison
Masmovil
mobile
wireless

July 2020
Monthly prices of plans with unlimited data volume and as well gigabyte prices of plans with data caps continue to be significantly higher in the 3-MNO German versus the 4-MNO Italian, French, Spanish and UK markets.


The state of 4G & 5G pricing, 2H2019: more-for-less
2019
dfmonitor
data-caps
pricing
mobile-first
UnitedStates
Czechia
Canada
Vodafone

October 2019
The introduction of 5G has supercharged the transition to a basically unlimited everything model. But despite all the more-for-more buzz gigabyte allowances continue to grow while monthly prices continue to fall.

Competitiveness of Czech mobile data prices – April versus September 2019
2019
dfmonitor
pricing
Czechia
Vodafone
DeutscheTelekom
PPF
spectrum
unlimited

October 2019
The Czech government commissioned Rewheel to review the state of competitiveness of Czech smartphone mobile data tariffs, ahead of the upcoming 5G-centric spectrum auction where a frequency package is to be reserved for a new, 4th entrant mobile operator.

4G era – Who got the most out of it?
2019
Elisa
DNA
Play
Iliad
Tele2
DeutscheTelekom
Vodafone
Telefonica
Drillisch
Swisscom
Sunrise
Germany
UK
Netherlands
Ireland
Austria
France
Italy
Finland
Sweden
Denmark

May 2019
5-year mobile service revenue trends for 143 operators present in EU28 & OECD markets. Finnish operators that executed ‘unlimited everything’ strategies were the undisputed champions of the 4G era.

German 5G spectrum auction – back to 4 MNOs?
Live tracker and Rewheel analysis
2019
spectrum
5G
Germany
DeutscheTelekom
Vodafone
Telefonica
Drillisch

April 2019
Free to download Rewheel spreadsheet analysis of the bids, updated continously.

Site density is key to LTE network performance – and critical for 5G
2019
spectrum
networkeconomics
Finland
Switzerland
Germany
Elisa
Play
Telenor
Vodafone
5G

February 2019
Rewheel-Tutela research study. Analysis of 99 mobile networks across EU28, Norway and Switzerland, key network performance drivers and implications on 5G infrastructure and spectrum investment strategies.

4G prices in Germany versus the UK, France and Italy – a universe apart!
2019
pricing
United Kingdom
Italy
France
Germany
DeutscheTelekom
Vodafone
Telefonica
Iliad
TelecomItalia
WindTre

February 2019
In-depth comparison of 4G prices and gigabytes in the 3-MNO consolidated German versus the 4-MNO UK, French and Italian markets – implications for the German 5G market.

The massive MIMO effect: has the 3.4-3.8 GHz TDD spectrum become more valuable than 800 MHz (and 700 MHz) FDD?
2018
spectrum
massiveMIMO
United Kingdom
Vodafone
Telefonica
Hutchison
BritishTelecom

April 2018
Paradigm change in mobile technology leads to paradigm change in spectrum valuations (observations after the UK auction).

Unlimited mobile data and near zero marginal cost – a paradigm shift in telco business models
2017
networkeconomics
mobile-first
pricing
spectrum
5G
massiveMIMO
Telefonica
DeutscheTelekom
Vodafone
Orange
Hutchison
TelecomItalia
Elisa
DNA
Sunrise
Salt
Play
Tele2
Telenor
Swisscom
TelekomAustria

September 2017
European winners and losers in 4.5G and 5G – study of 30 operators. Will mobile network CAPEX stay flat in the long run? Spectrum valuation implications.

O2 – Ready to disrupt the German tight oligopoly market
2017
networkeconomics
mobile-first
pricing
merger
spectrum
5G
massiveMIMO
Germany
Telefonica
DeutscheTelekom
Vodafone

April 2017
In March 2017 Telefonica O2 Germany announced 3.5 GHz (they have 83 MHz) Massive MIMO (= very high capacity LTE macro sectors) field trials with Huawei for wireless home broadband and 4K video. Our models predict that O2's macro site grid and spectrum resources (FDD+TDD) could allow it to drive fixed-to-mobile broadband substitution in Germany by connecting millions of households with HD TV service on its high capacity LTE network.

Tight oligopoly mobile markets in EU28 in 2016
2016
spectrum
networkeconomics
pricing
merger
mobile-first
zero-rating
Germany
DeutscheTelekom
Vodafone
Telefonica
Orange

December 2016
Fixed-line broadband interest, zero-rating video and big telco ownership impedes competition in mobile markets

Is spectrum usage harmonised across the EU28 national mobile markets?
2016
5G
spectrum
mobile-first
networkeconomics
Vodafone
Telefonica
DeutscheTelekom
Orange
KPN
DNA
Elisa
Tele2
Finland
Greece

November 2016
Spectrum harmonisation: the key to 5G? Rewheel's material presented on the ECTA Regulatory Conference 2016

Tight oligopoly mobile markets in EU28 in 2015
2016
spectrum
pricing
merger
mobile-first
zero-rating
Germany
DeutscheTelekom
Vodafone
Telefonica
Orange

January 2016
Comprehensive analysis of factors that give rise to unilateral anti-competitive effects leading to non-competitive outcomes and consumer harm in tight mobile oligopolies.

UK and French 4-network-operator competitive mobile markets versus the consolidated German protected oligopoly – 2Q 2015
2015
United Kingdom
France
Germany
Iliad
Hutchison
DeutscheTelekom
Vodafone
Telefonica
EverythingEveywhere
SFR
BouyguesTelecom
Orange

June 2015
Triggered by the planned mergers in the UK, Commissioner Vestager’s assertion that “In fact, infrastructure investment can be stimulated by competition” and by the court challenge filed by Airdata AG against the Commission’s unlawful approval of Telefonica E-Plus German merger we take a closer look at effective competition and in particular 4G LTE mobile internet access (smartphone plan) prices and hotspot/tethering restrictions in the consolidated German protected oligopoly, UK and France.


The Dutch regulator has fined Vodafone for violating national net neutrality law by zero-rating HBO mobile video streaming
2015
Netherlands
zero-rating
Vodafone

January 2015
On the 27th January 2015 ACM, The Netherlands Authority for Consumers and Markets has fined Vodafone for violating the Dutch net neutrality law.

Competition in France & UK versus Germany
2013
France
United Kingdom
Germany
Iliad
BouyguesTelecom
Orange
SFR
KPN
Telefonica
Vodafone
DeutscheTelekom

December 2013
Inefficient operators that cannot make a healthy return on €20 mass market 10 GByte all-you-can-eat minute & SMS smartphone tariffs will soon become telco road kills in Europe’s competitive markets.

Pre-Christmas price hike in the Greek protected oligopoly
2013
Greece
Vodafone
DeutscheTelekom
WindHellas

October 2013
While in EU’s competitive mobile markets consumer prices are falling and gigabyte allowances are increasing, in protected oligopolies, such as Greece, operator pricing practices are defying economic logic. Between October and December 2013, so just ahead of the most important pre-Christmas sales season, all three Greek mobile operators have simultaneously hiked the prices of their mass market post-paid smartphone tariffs.

Rewheel in the international media
Why are Canadians' cellphone bills higher than other countries?
Canadian Broadcasting Corporation
Reducing Wireless Competition in Europe
The New York Times (editorial)


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